What Is In-Home Sales?

In-Home Sales refers to the sales channel of selling products or services to individuals in their homes. During the middle years of the 1900's in-home sales was a very popular channel for many companies to sell their products. But, by 1990 in-home selling had been replaced by direct mail, tele-sales, and the Internet.

In-Home selling is once again regaining momentum as more companies realize that the closing averages of in-home sales professionals are much higher than other sales channels. Today's consumers are now inviting sales professionals representing a diverse number of products and services into their homes. These products and services include home improvements, heating and air conditioning, financial services, public utilities, entertainment systems, lawn care, banking services, and many others.